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Setup and Administration – Implementing Salesforce Customer Data Cloud
Before we get started with the implementation, here is a recap of the necessary steps…
Introduction – Implementing Salesforce Customer Data Cloud
This chapter will walk you through the implementation steps for Salesforce Data Cloud. In the…
Points to Remember – Implementing a Customer Data Platform
Careful planning and thorough needs assessment are crucial for successful CDP implementation. Selecting the right…
Conclusion – Implementing a Customer Data Platform
The implementation process of a Customer Data Platform (CDP) is a complex yet essential endeavor…
Customer Data Activation – Implementing a Customer Data Platform
Once customer segments are created, the next step is to use the segments for customer…
Customer Data Segmentation – Implementing a Customer Data Platform
Segmentation involves identifying particular characteristics or actions that are common among a subset of profiles…
Store the Customer Data – Implementing a Customer Data Platform
Once the connections are established, your applications will start sending data. The customer data has…
Connect Data Sources to the CDP – Implementing a Customer Data Platform
To connect data sources to a CDP, you typically need to follow these general steps:…
Implement the Tracking Plan – Implementing a Customer Data Platform
Implementing a tracking plan on the client side typically involves integrating an Software Development Kit…
Create a Tracking Plan – Implementing a Customer Data Platform
To understand how users interact with your product, it’s important to track their behavior, ensuring…