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Data Security – Data Security and Privacy
Structure In this chapter, we will cover the following topics: Data security Data privacy Data…
Identity Resolution – Implementing Salesforce Customer Data Cloud
Before we view the steps, we need to perform for identity resolution in Data Cloud,…
Introduction – Implementing Salesforce Customer Data Cloud
This chapter will walk you through the implementation steps for Salesforce Data Cloud. In the…
Store the Customer Data – Implementing a Customer Data Platform
Once the connections are established, your applications will start sending data. The customer data has…
Risk Assessment and Mitigation Strategy – Implementing a Customer Data Platform
Identify potential risks and challenges associated with the CDP implementation. These may include data security…
Evaluate and Select the CDP Vendor – Implementing a Customer Data Platform
There are tons of CDP vendors available in the market (see Figure 5.6). Choosing the…
Discovery Phase – Implementing a Customer Data Platform
The discovery phase of CDP implementation is a crucial step where you gather information, analyze…
Prepare for Implementing a CDP Solution–Implementing a Customer Data Platform-1
Structure In this chapter, the following topics will be covered: Prepare for Implementing a CDP…